RankTitleDomestic Gross (Weekend)Worldwide Gross (Cume)Week #Percentage ChangeBudget1The Curse of La Llorona$26,505,000$56,505,0001N/A$9M2Shazam!$17,340,000$322,841,9513-29.1%$100M3Breakthrough$11,100,000$20,506,9251N/A$14M4Captain Marvel$9,100,000$1,089,526,1337+5.7%$152M5Little$8,451,000$34,180,4102-45.1%$20MNotable Box Office StoriesThe Curse of La Llorona - You know no studio cares about this weekend when a franchise film is dumped without even making it clear it's a franchise movie. The sixth (and mostly unacknowledged) film in the Conjuring universe opened this weekend to a pretty good $26.5M at #1. The whole weekend was actual the worst Easter weekend since 2005 so for any film to do anything at all is a minor miracle as pretty much everyone agreed to stay home, smoke weed, eat easter candy, watch Game of Thrones, and wait for Endgame. While not advertised as such this film is part of the Conjuring universe though in such a very shoe-horned way it was likely a last minute reshoot situation. Still counts though which makes this the fifth Conjuring film to open to #1 of the six produced (only Annabelle: The First didn't manage that as it just barely lost to Gone Girl). However it was the lowest opening of the bunch, winning mostly by default on a bad wekeend The film got absolutely horrible reviews and a B- on Cinemascore so even if it wasn't coming up against A:E it would be a really tough hold. Of course it will probably not be #1 next weekend when Endgame makes (checks tracking numbers) $1 TRILLION?!Breakthrough - The Avengers of Christian movies that brings such talent as Topher Grace and that lady from This is Us opened this weekend to an okay #3 with $11.1M. The $14M film about a mom using the power of prayer to help heal her son who got real cold is fascinatingly the first ever Disney branded release of a Fox film and so far it's clear this wasn't what they paid over $50B+ for. Still that's not a terrible opening and the key with these films is all about the long game. So while most everyone of us heathens will be seeing Endgame, the true believers could keep this going as solid counter-programming. Obviously the goal being something like the run of I Can Only Imagine, which managed an impressive 4.8x multiplier last year.Disney's Penguins - While Disney probably won't even remember this movie exists next weekend, they still had a weak attempt to recapture that mid 2000s penguin fever with their new Disneynature doc Penguins. The film opened terrible at #12 with $2.3M, the worst opening for any Disneynature doc yet. I mostly bring this film up to point out something fascinating I learned. Some folks I know in the theatrical distribution game all told me this weekend that they were allegedly forced to play Penguins in their biggest theater or else they wouldn't be allowed to show Endgame. This kind of dirty tactic is sadly pretty common for Disney. It was however a particular dumb movie this weekend when not only did some report less than 20 tickets sold for the evening shows of Penguins but they also noted a very packed group for Captain Marvel as the film gained this weekend (see below). Disney if you're going to be draconian and shitty at least be smart about it. Really, using Endgame to push an Ed Helms voiced doc? That's just...lame.Films Reddit Wants to FollowThis is a segment where we keep a weekly tally of currently showing films that aren't in the Top 5 that fellow redditors want updates on. If you'd like me to add a film to this chart, make a comment in this thread.TitleDomestic Gross (Weekly)Domestic Gross (Cume)Worldwide Gross (Cume)BudgetWeek #Bohemian Rhapsody$49,031$216,266,865$901,866,865$52M25Alita: Battle Angel$122,668$85,512,761$403,843,835$170M10Captain Marvel$16,462,018$400,026,133$1,089,526,133$152M7Us$9,629,195$170,444,620$245,744,620$20M5Notable Film ClosingsTitleDomestic Gross (Cume)Worldwide Gross (Cume)BudgetSpider-Man: Into the Spider-Verse$190,241,310$375,100,250$90MCold Pursuit$32,138,862$59,213,931$60MAs always r/boxoffice is a great place to share links and other conversations about box office news.Also you can see the archive of all Box Office Week posts at r/moviesboxoffice (which have recently been updated).My Letterboxd: http://bit.ly/2rSmMyn via /r/movies http://bit.ly/2GrTAoy
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